YOUR BRAND

PERSONAL BRAND DEVELOPMENT FOR THE WORLD’S TOP EXECUTIVES.

HAS POWER

YOUR BRAND

PERSONAL BRAND DEVELOPMENT FOR THE WORLD’S TOP EXECUTIVES.

HAS POWER

DO YOU HAVE A
PERSONAL BRAND?

> TAKE THE QUIZ

YOUR BRAND.

YOUR COMPETITIVE ADVANTAGE.

Your brand is intentional. It’s identifying and reflecting on what drives you, as well as what you want to achieve and what you bring to the table. By building your personal brand you differentiate yourself, your value, and your unique message. Your brand is how you will expand your reach, influence your audience, and gain a competitive edge.

“Brand One is one of the best at personal branding. From their strategic vision to their meticulous execution, working with Brand One has given me clarity and increased my influence. I would recommend Brand One to any executive who is looking to scale their digital footprint.”

Lani Phillips

Vice President, US Channel Sales
Microsoft Corporation

IF YOU DON’T IDENTIFY YOUR PERSONAL BRAND,

SOMEONE ELSE WILL.

Before people buy, they search online. Before people hire or partner, they look you up on social media. And long before that first phone call or in-person meeting, your audience has formed an idea of who you are and what you’re all about. It’s up to you to control that narrative and take charge of that perception.

You can do this through a strong, defined, authentic and well-articulated executive brand. A well-shaped brand and thought leadership that isn’t fluff and it isn’t soft. It’s a smart business strategy that delivers ROI in spades.

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50% of people who Google themselves do not like what they see.
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More than 80% of customers trust companies when executives are active on social media.
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63% of a company’s market value relies on executive reputation.
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85% of those hiring say that an employee’s online reputation influences their hiring decisions to some extent.
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70% of U.S. recruiters and HR professionals have rejected candidates based on information they found online.
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77% of consumers are more likely to buy when the CEO of the business uses social media.

YOUR BRAND
ALREADY EXISTS.

OWN IT, POLISH IT, CONTROL IT, SPEAK IT.

You have a unique message that deserves to be shared with the world. Brand One builds your personal brand to support your unique message. The result: increased authority, a greater sphere of influence, and a more powerful impact.

There is no other team like ours that has the unique experience, mindset, and brand insights to help you not only build your personal brand, but control it in the long run. Developing a great personal brand doesn’t just happen.  It’s imperative to communicate your message to your target audience in an authentic way and drive it forward.

DO YOU HAVE A
PERSONAL BRAND?

> TAKE THE QUIZ

We believe a deeply authentic expression of values, purpose and contribution must be backed by action. We also believe you need an unmistakable digital footprint to root you in your thought leadership and create credibility and connection with your audience. Your digital brand is not a nice-to-have – it’s a smart business strategy.

WE CREATE AND MAINTAIN

YOUR EXECUTIVE DIGITAL FOOTPRINT.

FROM CONCEPTION TO EXECUTION,

WITH PRECISION.

Your personal brand is not something that is strategically conceived, it’s authentically discovered. We dig deep to help you discover your value and brand truths, leveraging a blend of qualitative and quantitative tools. We strategically diagnose gaps and areas of improvement. And we provide ongoing, consistent support so you don’t have to do the heavy lifting.

Here’s what you can expect:

Strategy

We begin with personal brand coaching, setting the foundation for your framework. We evaluate your target audience, your goals, and the clarity of your current messaging.

Brand Audit

We review your existing digital presence across all channels, as well as perform an in-depth assessment of how others view your brand. We evaluate your credibility and messaging as it relates to additional growth and visibility opportunities.

Company Alignment

We ensure your personal brand complements your career and your current organization.

Brand Guide

We share our learnings, recommendations, and brand narrative in a comprehensive guide.

Visual Playbook

We create a custom personal brand color palette and website, including a logo and leadership tagline.

Content & Social Support

We support you with ongoing social media and thought leadership content.

OUR PROMISE TO YOU:

AN EXCEPTIONAL EXPERIENCE.

The Brand One team is committed to excellence in everything we do, across every client we touch. We are deeply collaborative behind the scenes, approaching your brand with care and strategy, and precise execution. Our approach has been honed throughout decades of experience and is constantly evolving for a modern approach. Everything we create is custom to you, designed to elevate and highlight your unique contributions and thought leadership to the world as an executive or entrepreneur.
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